Identities

Tower II Movie (fictitious)

Visual Identity Mock-up

Client Needs:
A movie campaign based on the title "Tower II" and the "drama" genre
Solution:
Communist propaganda posters inspired the graphic style, with its collage-like application, chunky letters, and old photography. This instantly sets the tone of "Tower II", a fictitious movie about a woman's struggle to escape the communist regime in Russia.
Production:
Photoshop, Illustrator, scanning, output on CMYK plotter and laser printer
Role:
Concept development, rough movie plot concept, design history research,visual design, assembling mock-ups