Printed Media

Faculty of Arts views 1 2

Brochure Mock-up

Client Needs:
To promote the Factulty of Arts to students entering the University of Alberta. It is distributed to highschool students and to their parents in order to increase enrollment.
Solution:
A series of personal accounts from successful art faculty graduates, complemented by tables and graphs, and an eye-catching composition. The personal stories appeal to the audience's intuitive nature, while the concrete graphs and tables appeal to their logic.
Production:
Scanning, Photoshop, Illustrator, output as CMYK laser print, 8 page double-gate fold
Role:
Concept development, copy writing, visual design, assembling mockup